Pricing & Psychology
The $2M pricing mistake 90% of DTC brands make
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The $50K mistake that's killing your scale attempts
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Netflix knows what you'll watch next (your emails should know what they'll buy)
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Why your 5-star reviews aren't converting (and what does)
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Age and location don't predict purchases (but this does)
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Paid Media
The 3-second rule that determines your ad's fate
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The $2M product page mistake 90% of brands make
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